Monday, September 5, 2011

Stock Market Strategy 1: Ignore the News!

Sounds crazy?

Read on...

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News gives us the information we need to make a decision to buy or sell a stock. Without the information the investment media provides, how in the world can we make an educated stock pickings? I know it is an absurd idea to neglect news about the stock market but it is the right thing to do.

Investment media like internet, newspapers,tv, radio and magazines provides mind boggling information about the stock market. In the internet, you have thousands of sites that supply information about stock market (this site included) everyday. These sites provide the latest news about scandals, sleazy practices, and they even educate the investors how to beat the market. Investment media is good in exposing all of the malpractices in the stock market and they help the regulators improve the current system to avoid the same mistakes again. We are grateful to the media for exposing systems and programs that are ineffective and detrimental to the investors. Because of them, wrong practices are being noticed and rectified. There are also smart investors who supplies information that benefits the start-up investors. Without the media, we will not benefit from their insights. Also, perhaps we will not know the common mistakes that stock investors make without the media. For that, we are grateful.

The 2008 financial crisis and collapse of Lehman Brothers triggered an overwhelming amount of information that scatters everyday in all types of media. Even laymen who doesn't know stock market knows Lehman Brothers. It  is a contagious information that infects every person in the planet. Media provides the information we absolutely need to know in stock market. Well, not in my case. All of the captivating and outrageous stories coming from all media are just NOISE. No more, no less.

Investment media's interest is different from our own interest. My interest is to preserve my capital and benefit from the stock market while the investments media's interest is to persuade us to watch, listen and read their stories. They have their own agenda and we have our own agenda. They need to keep us reading, watching and listening or else they will go bankrupt. They sell stories and information to us and it is up to us if we will buy them. They offer advice on the future of the stock market and sometimes they get it correctly and sometimes they do not.

Investment media tells about the past stock market, current events and what might happen in the future. All of these are interesting but not relevant for me. They will tell you the ten hot stocks which are interesting but not relevant to me.They will debate whether the stock market will go on recession or not which is  interesting but not relevant to me.

If you have the habit of checking the business section everyday and feels like you need it for your own benefit, you might feel equipped and knowledgeable about the stock market. You will develop strong opinions about the future so much so that you feel belonged to the global community. Your hands are always itching to click the buy or sell button of your brokerage firm because of the news you received from the investment media, but little did you know that you are losing around 1.1% for every transaction that you make. Little did you know that these transaction costs when add up will cost painful percentage from your returns at the end of the year.

Turn off that tv, stop reading the business sections and start analyzing the financial statements of the listed companies you want to buy. Get the financial statements from the websites of the companies or get it from the Philippine Stock Exchange.

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